PRESS RELEASE OF

INTERNATIONAL SPECIALIZED SWIMMING POOL EXHIBITION

PISCINA MOSCOW 2013 

International Specialized Swimming Pool Exhibition PISCINA MOSCOW 2013 will take place for the first time in Russia from 12 to 14 March 2013 in СEC "Expocentre"!

PISCINA Exhibition, which takes place in Barcelona for 20 years (once every two years), is a significant event uniting the world's largest companies in manufacturing, equipping and operation of swimming pools and wellness. Gran Via exhibition Centre, where the event takes place, gathers every two years the leading representatives of the industry. In 2011 the exhibition was attended by over 300 manufacturers from 22 countries, 60% of which - foreign participants. The exhibition area was 41,000 square meters. During 4 days the exclusive expositions were presented by such famous companies as FLUIDRA ESPANA, KRIPSOL, FIBERPOOL INTERNACIONAL, ESPA 2025, SL, IPC TEAM EEIG, MAYTRONICS LTD., RENOLTI IBERICA, ROSA GRES, BOMBAS SACI, DESJOYAUX IBERICA, SMARTPOOL INC, HAYWARD POOL EUROPE, PAHLEN AB, CALSPAS and others. The exhibition has a high international status - more than 19,000 visitors come to acquire new business contacts and contracts (45% of visitors - businessmen from 127 countries, including France, Italy, UK, Sweden, Israel, Turkey, Russia, Germany, USA and Brazil).

Mrs Isabel Piñol, Exhibition Manager, commented such impressive results: "The success is conditioned by the power, dynamism and enthusiasm of the market, which almost for two decades of growth was able to refocus its business, change the marketing strategy, focusing on the most current trends. Both participants and visitors think that the exhibition completely solves all the problems".

PISCINA constantly looks for new ways of development. To increase its presence on the world stage, and taking into consideration the positive dynamics of development of Russian swimming pool market, Fira de Barcelona has decided to focus on the Russian market. According to Russian and foreign experts, Russian swimming pool market is continuing to grow. This is conditioned by the continuing growth of construction, increasing the welfare of the individual categories of the population, as well as the fact that the state is paying more attention to the development of physical culture and sports in the Russian Federation, the reason of which is 2013 Kazan Summer Universiade and the Sochi 2014 Winter Olympics. Experts predict a steady increase in sales of swimming pools and related equipment according to optimistic estimates – at an average till 10% per year.

As a Russian partner, the Spanish exhibition campaign Fira de Barcelona has chosen "Euroexpo» - the company with 20 years’ experience in the Russian exhibition market. "Euroexpo" is famous for 11 international specialized exhibitions, many of which are significant for a particular industry - an exhibition of air-conditioning systems, ventilation, heating, water supply, commercial and industrial refrigeration "Climate World". Communications in the terms of exhibition "CSTB" ,Tourist Exhibition TRAVELL / Leisure, the largest instrumental exhibition MITEX in Eastern Europe, etc. Creation of a strategic alliance of these companies is particularly important in the Russian market, which characterized by consolidation and integration. The successful partnership ensures the success of the exhibition project PISCINA MOSCOW!

The world market leaders in the manufacturing, equipping and operation of swimming pools, saunas, SPA and water parks were invited to participate in the exhibition. Exhibition area will be more than 8000 square meters, pavilion № 1 of CEC "Expocentre".

PISCINA MOSCOW Exhibition includes the following sections:

ü  SWIMMING POOLS ü  PREFABRICATED SWIMMING POOLS (GROUND, BUILT, POLYESTER, PORTABLE) ü  STATIONARY SWIMMING POOLS ü  SWIMMING POOL CLEANING EQUIPMENT (SWEEPERS, LEAVES NETS, BRUSHES, HOSES, HOOKS, CLEANING THE FLOOR) ü  WATER FILTRATION AND PURIFICATION ü  ACCESSORIES (LIGHT, SOUND, FURNITURE, ACCESSORIES, AUXILIARY EQUIPMENT) ü  HEATING / RENEWABLE ENERGY SOURCES ü  COVERAGE, TILES AND PAVING ü  SWIMMING POOLS COVERS ü  SAFETY EQUIPMENT ü  SERVICES (MANAGEMENT, ENGINEERING SERVICES, DESIGN) ü  SWIMMING POOLS ASSOCIATIONS AND SPECIALIZED MEDIA

ü  WATER ENTERTAINMENTS ü  AQUA PARKS AND SLIDES ü  WATER EDUCATIONAL GAMES FOR KIDS ü  EQUIPMENT FOR SPORTS AND RECREATIONAL FACILITIES ü  DECORATIVE AND ENTERTAINMENT FOUNTAINS ü  SAFETY EQUIPMENT ü  SERVICES (MANAGEMENT, ENGINEERING SERVICES, DESIGN) ü  ARRANGEMENT AND DECORATION ü  ASSOCIATIONS AND SPECIALIZED MEDIA

WELLNESSü  HYDROTHERAPY SWIMMING POOLS ü  HYDROTHERMAL EQUIPMENT (SAUNA, TERMES, SHOWERS, SPA FOOT, BATHROOMS, AQUA FITNESS) ü  PREFABRICATED HYDROTHERMAL SWIMMING POOLS (SPA, BATHROOMS) ü  SERVICES (MANAGEMENT, ENGINEERING SERVICES, DESIGN) ü  GOODS FOR SPA AND HEALTH RESORTS ü  ADDITIONAL SERVICES (DEVICES, AROMATHERAPY) ü  FITNESS EQUIPMENT ü  WELLNESS ASSOCIATIONS AND SPECIALIZED MEDIA

 
The exhibition will become a unique business platform for effective communication of manufacturers, suppliers, distributors of swimming pools, saunas, SPA, saunas, water parks; ultimate professional and private consumers.

The target audience of the project - architectural and design companies, construction and installation organizations, designers and builders of detached houses, sports and entertainment centers, investors in the construction of hotels and swimming pool equipment, consulting firms and end users.

The event will be held simultaneously with other major projects - International Exhibition for air conditioning, ventilation, heating, water supply, industrial and commercial refrigeration "Climate World" and the International specialized exhibition of tools and equipment for gardens and parks GARDENTOOL.

According to the organizers of PISCINA MOSCOW, the exhibition of such a level in Russia will finally unite the whole Water Industry Market. The presence of the world's leading manufacturers and developers at the exhibition will give the desired format to the area and will bring together industry experts.  

 

 

See you at the PISCINA MOSCOW 2013 from 12 to 14 March in Expocentre at Krasnaya Presnya !

Exhibition campaign «Euroexpo»   www.euroexpo.ru   

"Euroexpo" LLC is the largest organizer of exhibitions and conferences in Russia. The company was founded in 1992. The main activity of the company "Euroexpo" is an organization of 11 international specialized exhibitions in various ares. Among them – The Domestic Construction Materials (DCM), CLIMATE WORLD (Exhibition of climate equipment, ventilation, heating, commercial and industrial refrigeration); GARDENTOOL (exhibition of tools and equipment for gardens and parks); World. Information. Communications (International Exhibition of telecommunications equipment, control systems, information technology and communication services in the terms of exhibition "CSTB"); Barbecue Expo (exhibition of equipment and accessories for a barbecue, grill, barbecue), TRAVEL / Leisure (tourist Exhibition); MIBEXPO Russia (business tourism exhibition); LUXURY Leisure (exhibition of exclusive tourism); MITEX («The whole variety of tools"); PHARMACY (Pharmaceutical Exhibition); PISCINA MOSCOW (Swimming pool exhibition). "Euroexpo" is a member of the Moscow Chamber of Commerce and Industry (MCCI), a full member of Russian Union of Exhibitions and Fairs (RUEF), a member of ICCA (International Congress and Convention Association (International Congress and Convention Association). In 2010 the company became a full member of the World Association of the Exhibition Industry (UFI) in the category of "Organizer of exhibitions." The sign UFI tells about the high level of activities and is considered one of the highest achievements in the exhibition business.

 

Exhibition campaign Fira de Barcelona.   www.firabcn.es

The company’s history dates back to the World Exhibitions in Barcelona in 1888 and 1929. Fira de Barcelona, ​​founded in 1932, has strategic importance for the Spanish and Catalan economy and is a platform for the commercial promotion of companies, the presentation of goods, services, projects, negotiating and signing contracts.

The portfolio of Fira de Barcelona includes 76 exhibitions, from which 15 are the projects of world importance. They are attended by 30,000 companies, annually exhibitions are attended by three millions of visitors. Every year Fira de Barcelona puts more than 2.5 billion euros in the region’s economy. The total exhibition area - 405,000 square meters, is one of the largest exhibition areas in Europe.

Internationalization - one of the priorities of Fira, its purpose - to provide with its presence at major international exhibitions, and thereby strengthen its position as one of the best European areas for major events.

Fira de Barcelona has its representative offices in 36 countries.